
UX agency for B2B SaaS teams
The first 7 minutes in your Saas cost you users. Let's change that.
We’ll analyze your SaaS for free in 30 minutes and show you concrete steps to boost activation and retention.
+12
YEARS OF EXPERIENCE

SaaS growth rarely fails due to strategy or product knowledge, but rather because no one has systematically looked at what new users actually need. That is exactly where we come in. With over 14 years of SaaS experience, data-driven and with a measurable impact on activation, retention, and MRR.
Our activation framework:
“I never thought we had so many small hurdles in our user flow.”
Sebastian Andes, CEO CompLeadly
You might see it in the lack of user activation after registration: users aren't reaching their goals fast enough, and you're missing out on customer lifetime value.
Your CAC is rising, but retention isn't keeping up. You're pouring resources in at the top – Sales, Marketing, Support – while users are dropping off at the bottom.
You know what needs to be done, but ideas, tickets, and bugs are piling up. In the end, no user group is truly getting what they need.
Your users become active immediately after signing up, experience their first "aha" moments early on – and keep coming back!
Your users stay because your product has become part of their workflow.
Active users pay more, stay longer, and are enthusiastic advocates. Less churn means more revenue—from the same acquisition costs.
"The collaboration was structured, and the results were immediately noticeable."
Florian Dyballa, CEO & Founder Aivy GmbH
Growth durch User Activation
Premium-Conversion von 12% auf 57% gesteigert
Result

Aktivierung durch User Onboarding
Vom Papier-Prozess zu 86% Feature-Adoption
Result

Retention durch Klarheit
Komplexe Daten führen jetzt zu 62% mehr Aktivierung
Result


About us
We are an insight-driven team that has spent years working with SaaS companies. We’ve built products, scaled them, and seen exactly where things get stuck: onboarding. Time and time again.
That’s why we think differently than traditional UX agencies. We combine design with business logic, identify the gaps between marketing and product—and close them. Pragmatically, data-driven, and with a genuine understanding of your business.
We analyze your onboarding flow, identify the biggest leaks, and provide concrete measures, including initial wireframe sketches. Quick to implement, with no major commitment.
From JTBD research and user interviews to the final concept. We examine your onboarding and build the foundation for sustainable growth.
Your team gets UX expertise on demand. We work right alongside you on design, conceptualization, and continuous onboarding optimization.